Apocryphal or otherwise, the
story goes that Gucci’s Rush is inspired by that group of alkyl nitrites best
known, at least when I was growing up, as ‘poppers’. As anyone who has ever
taken a honking sniff from a bottle of Liquid Gold will attest, there’s very
little in the experience to eulogise: from the synapse searing scent of jet
fuel that fills your nostrils and clings to the back of your throat to the
brief spell of vertigo that lands you with a banging headache, it’s a
singularly unpleasant high.
Thankfully, Rush no more
resembles the smell of poppers than Opium its namesake. Instead, the perfume opens
with a chord of aldehydes (both real, i.e. aliphatic and so-called, i.e. C14 /
gamma undecalactone) whose diffusive and sparkling milky peach scent constitutes
the central theme. The lactonic side is developed with a white floral accord
that’s dominated by jasmine, and leads down to a musky vanillic base where some
tame patchouli adds contrast and a Chypre-like quality.
Nose: Michel Almairac
House: Gucci
Release date: 1999
Notes (per Fragrantica): peach, gardenia, freesia, Turkish rose, coriander, vanilla, patchouli, vetiver
Notes (per Fragrantica): peach, gardenia, freesia, Turkish rose, coriander, vanilla, patchouli, vetiver